PRODUCT MARKETING MANAGER – VOTED THE BEST SAAS TECH COMPANY TO WORK FOR – PRODUCT MARKETING, CONTENT MARKETING, SOCIAL MEDIA, SEO, PPC, EMAIL MARKETING, MARKET ANALYSIS, HUBSPOT, DRIFT, VIDEO MARKETING, B2B, TECH, SAAS- BETWEEN £40K - £55K + BENEFITS (INCLUDING UNLIMITED HOLIDAY, FLEXIBLE WORKING, WFH UNLIMITED, ANNUAL HOLIDAY FOR WHOLE BUSINESS, GYM AND WELLNESS DAYS)
My client a leading SaaS solution specialist who are currently looking to add to their Marketing team with 4 new hires due to growth. Due to gaining new clients through a new product release they now have a need to add to this team. The Product Marketing Manager will be responsible for communicating the various product lines internally and externally making sure the products are positioned properly. This person will be the first Product Marketer in the business so there will be a lot of autonomy for them.
The Product Marketing Manager will be working on a wide range of projects utilising a variety of marketing methods in order to communicate the products properly and ensure ROI.
The Product Marketing Manager will be responsible for:
·Defining the product strategy and communicating the unique value the products provide.
·Defining the product message, distilling features into benefits as well as leading product launches
·Ensuring new users are attracted to the products and making sure there is promoted longevity
·Define the product messaging and positioning
·Demonstrate the benefits of the products to various target audiences
·Plan and execute product launches, synchronising launch calendars & timelines between the Product & Marketing Teams
·Provide Sales and Customer Success with product info so that they can successfully communicate this to customers
·Coordinate with the rest of the Marketing Team as well as the creative team to create product materials, including product videos, presentations, case studies, email campaigns, website copy and more
The Product Marketing Manager will have the following experience:
·Established product marketing experience
·Experience in creating educational content
·Experience of planning and executing on product launch plans
·Understanding of different marketing disciplines, e.g. content, social media, SEO, paid, email etc
·Knowledge of Hubspot and Drift would be beneficial as would experience of video marketing
·B2B Technology and SaaS would be extremely beneficial to this role
PRODUCT MARKETING MANAGER – VOTED THE BEST SAAS TECH COMPANY TO WORK FOR – PRODUCT MARKETING, CONTENT MARKETING, SOCIAL MEDIA, SEO, PPC, EMAIL MARKETING, MARKET ANALYSIS, HUBSPOT, DRIFT, VIDEO MARKETING- BETWEEN £40K - £55K + BENEFITS (INCLUDING UNLIMITED HOLIDAY, FLEXIBLE WORKING, WFH UNLIMITED, ANNUAL HOLIDAY FOR WHOLE BUSINESS, GYM AND WELLNESS DAYS)
If you are a Product Marketing Manager looking for work that fits the above criteria then please apply straight away to Nathalie Fort @ Fulton Garrick. The role is based in London and will offer £40K- £55K + benefits and flexible working/work from home optional. This is one of the most interesting companies with a huge list of benefits so don’t hesitate!