Responsibilities
End-to-end portal management for Flipkart and Amazon, managing ads, Blinkit also if possible.
Performance Marketing for all portals (Marketplaces)
Key Account management
● Flawlessly executing end-to-end ad optimisation.
● Analyzing account performance against key metrics to identify, recommend and
implement optimisation solutions to increase efficiency and meet KPIs.
● Analyzing data trends and creating keywords lists, bids and budget suggestions;
gathering and analyzing data at account/campaign/industry level.
● Monitoring and communicating campaign progress through regular, in-depth
activity reports and insights, and then using this knowledge as a basis for future
campaigns.
Requirements and skills
● Proven experience as a PPC or Digital Marketing Specialist or Key Account Manager
● Experience in data analysis and reporting
● Knowledge of e-commerce and digital marketing concepts
● Proficient in MS Office (particularly Excel)
● Excellent communication skills
● Analytical thinking with strong math skills